Latest

Adidas, Puma family feud to be turned into TV series
Adidas, Puma family feud to be turned into TV series
Economy
by  AFP

The bitter brotherly feud that sparked the creation of sports-shoe brands Adidas and Puma in the same small German town in the 1940s is to be turned into a television series with the help of family archives, its producers announced Sunday. Hollywood-based film producer No Fat Ego is backing the project, which has the blessing of the family behind the Adidas empire founded by Adolf "Adi" Dassler.