Mary Quant: British Fashion Designer Credited with Inventing Miniskirt Dies Aged 93

Mary Quant: British Fashion Designer Credited with Inventing Miniskirt Dies Aged 93

  • Fashion icon Mary Quant's marketing made miniskirts mainstream, and has been lauded for popularising the skimpy wear
  • Quant rose to the top of fashion and became synonymous with the dress, which was a groundbreaking moment in fashion history
  • The late Queen Elizabeth II awarded her an OBE (Order of the British Empire) in 1966, recognising her impact on fashion

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The world of fashion has lost one of its most iconic figures.

Mary Quant, the British designer credited with popularizing the miniskirt, passed away at the age of 93. Her family confirmed her demise.

Mary Quant.
Mary Quant, a British fashion icon credited with inventing and popularising the miniskirt, has died aged 93. Photo: AP, Getty Images.
Source: UGC

Women's liberation

Her innovative designs were an integral part of the Swinging Sixties era in London and helped shape the fashion industry for years to come.

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According to the New York Post, Quant's introduction of the miniskirt in 1965 was a groundbreaking moment in fashion history.

It was a daring departure from the traditional knee-length skirts that were popular at the time, and it quickly became a symbol of women's liberation and empowerment. The short hemline was a statement.

Sonnet Stanfill, a fashion curator at London’s Victoria and Albert Museum, said:

“She identified the youthful market. And she had an unerring sense of what her customers wanted to wear. After the war, there was this need for an alternative for younger women, and she absolutely provided that.”

Quant's designs were not just limited to the miniskirt, however. She also introduced hot pants, bold patterns, and bright colours, which were all part of the fashion revolution of the 1960s.

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Quant opened Bazaar in Chelsea in 1955 with the aid of her affluent spouse and business partner, Alexander Plunket Greene, and accountant Archie McNair.

Initially, she attracted a younger audience with innovative window displays.

Afterwards, she expanded her ventures and ventured into creating a successful makeup collection, and also delved into designing kitchenware and household accessories.

Queen Elizabeth II, who died on Thursday, September 8, 2022, had awarded Quant an OBE (Order of the British Empire) in 1966, recognising her impact on fashion.

According to Le Monde, Quant had a passion for creating playful and enjoyable clothing, as revealed in her autobiography, 'Quant by Quant'

John Cena rocks miniskirt

On Monday, February 13, Legit.ng reported that WWE champion and actor John Cena had social media going wild after his pictures wearing a skirt went viral.

The star was spotted looking feminine in a black and white plaid skirt and black socks and heels.

According to reports, Cena's look was for his upcoming comedy titled Ricky Stanicky, featuring stars like Zac Efron and Jermaine Fowler.

Source: TUKO.co.ke

Authors:
Nkem Ikeke avatar

Nkem Ikeke (Copy editor) Nkem Ikeke is currently a copy editor who also writes for the politics and current affairs desk on weekends. She holds a Bachelor of Arts in Mass Communication degree from the University of Nigeria, Nsukka (2010), and has over 10 years of work experience in the media industry (Reporter, News Agency of Nigeria). Email: n.ikeke@corp.legit.ng

Kumashe Yaakugh avatar

Kumashe Yaakugh Kumashe Yaakugh is a lifestyle journalist with over five years of working experience at Legit.ng. She graduated from Benue State University with a Bachelor’s Degree in Mass Communication in 2013. In 2022, she received the award for' Excellence in Fashion Reporting'. Kumashe Yaakugh is the author of 'While She Slept'. Email: caroline.yaakugh@corp.legit.ng

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