Nigerian Bank Shares N6.62 Billion to Customers, Makes More Promises

Nigerian Bank Shares N6.62 Billion to Customers, Makes More Promises

  • Access Bank has rewarded over 30,947 customers with prizes worth more than N6 billion through its DiamondXtra Season 17 reward scheme
  • The bank said a businessman, Edwin Oraka, won the star prize “Salary 4 Life,” earning N200,000 monthly for 15 years
  • The Lagos State Lottery Regulatory Commission and the Federal Competition and Consumer Protection Commission (FCCPC) monitor the process

Legit.ng journalist Dave Ibemere has over a decade of business journalism experience with in-depth knowledge of the Nigerian economy, stocks, and general market trends.

Access Bank Plc has announced that more than 30,947 of its customers shared prizes worth over N6.62 billion through its DiamondXtra reward scheme.

The bank said it is part of activities marking 17 years of the customer loyalty programme.

Access Bank announces N6.6 billion rewards for customers
Access Bank rewards customers with cash and other prizes. Photo: Bloomberg
Source: Getty Images

Access Bank give out over N6 billion

At the DiamondXtra Season 17 Regional Draw held in Lagos over the weekend, a businessman, Edwin Oraka, emerged winner of the star prize, “Salary 4 Life,” which entitles him to N200,000 monthly for 15 years.

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Speaking at the event, Chika Ochuwa, the Regional Manager for Mainland 3 at Access Bank, said the DiamondXtra Reward Scheme reflects the bank’s continued commitment to rewarding customer loyalty and promoting financial inclusion

Ochuwa said:

“This initiative has grown stronger with each passing year, achieving remarkable milestones through the trust of our customers and the dedication of our exceptional team."

Ochuwa disclosed that the 17th season would see the bank share N228.7 million among 12,073 participants through various categories, including the Salary 4 Life prize, loyalty rewards, monthly and regional draws, complimentary digital marketing training, and special cluster draws.

He added that despite challenges in the banking industry, the DiamondXtra scheme remains one of the most consistent and trusted customer reward programmes in Nigeria.

According to the bank, the draw process was monitored by regulatory bodies, including the Lagos State Lottery Regulatory Commission and the Federal Competition and Consumer Protection Commission (FCCPC), to ensure transparency and fairness, Punch reports.

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DiamondXtra Season 17 rewards customers
30,000 customers share N6.62 billion in DiamondXtra reward scheme. Photo: Bloomberg
Source: Getty Images

Customers get a reward

Expressing his excitement, Oraka, who runs a real estate business, described the win as life-changing.

He said.

“I am incredibly happy and thankful for this unexpected opportunity. My loyalty to Access Bank has been steadfast, and I believe in the bank’s long-term value as an asset."

Also speaking, Olubunmi Otti, Zonal Coordinator for the South-West Office of the FCCPC, commended the initiative, noting that the Commission works with the bank to ensure all promotional commitments are fulfilled in line with consumer protection standards.

Launched in July 2008, the DiamondXtra reward scheme was designed to encourage a savings culture and reward loyal customers across the country.

Banks with the highest customer deposit

Earlier, Legit.ng reported that the total customer deposits in 10 commercial banks in Nigeria listed on the Nigerian exchange have increased to N108.50 trillion.

This is N35.03 trillion, or a 47.67% increase, from N73.47 trillion reported the previous year.

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The banks analysed are United Bank for Africa (UBA), Access Holdings, Zenith Bank, FBN Holdings, Guaranty Trust Holding Company (GTCO), Fidelity Bank, Stanbic IBTC Holdings, Sterling Financial Holdings Company, Wema Bank, and Jaiz Bank.

Source: Legit.ng

Authors:
Dave Ibemere avatar

Dave Ibemere (Senior Business Editor) Dave Ibemere is a senior business editor at Legit.ng. He is a financial journalist with over a decade of experience in print and online media. He also holds a Master's degree from the University of Lagos. He is a member of the African Academy for Open-Source Investigation (AAOSI), the Nigerian Institute of Public Relations and other media think tank groups. He previously worked with The Guardian, BusinessDay, and headed the business desk at Ripples Nigeria. Email: dave.ibemere@corp.legit.ng.

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