Cambridge Analytica: Facebook says 78 Nigerian users directly involved, 271,469 users potentially impacted

Cambridge Analytica: Facebook says 78 Nigerian users directly involved, 271,469 users potentially impacted

- Facebook says 78 Nigerian users were directly affected by Cambridge Analytical scandal

- The social media giant also disclosed that 271,469 users were potentially impacted

- Nigerians were consequently warned to manage the apps they use to forestall future occurrence

The correct numbers of Nigerians whose data ware used by Cambridge Analytica has been officially released by social media giant, Facebook.

Facebook said about 78 Nigerian users were directly involved as they installed the app provided by Cambridge Analytica while 271,469 users were potentially impacted.

This was because they are friends to those who would have installed the app elsewhere in the world.

Vanguard reports that a Facebook spokesperson who pleaded anonymity warned Nigerians to manage the apps they use to forestall future occurrence.

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“We want to encourage people to manage the apps they use. We already show people what apps their accounts are connected to and control what data they’ve permitted those apps to use through app settings. We are putting a link at the top of people’s News Feeds to make sure that everyone sees it. Furthermore, it’s important for us to tell people if and how their data may have been accessed via This Is Your Digital Life,” he added.

Going further, he said that that Facebook is taking numerous measures and one of such is that everyone using Facebook will see an alert leading them to the apps setting where they can review the apps they’ve allowed access to their data.

It added tahtthose potentially impacted by CA will also see the alert that will take them to see what data might have been shared.

Facebook also said there will be changes to the way advertisements are managed both on its platform and on Instagram.

Vice-President in charge of Ads at Facebook, Rob Goldman and his counterpart for Local & Pages, Alex Himel, said they intend to correct some of their mistakes.

“We believe that when you visit a Page or see an ad on Facebook, it should be clear who it’s coming from. We also think it’s important for people to be able to see the other ads a Page is running, even if they’re not directed at you.

“That’s why today we’re announcing important changes to the way we manage ads and Pages on Facebook as well as Instagram. These are designed to increase transparency and accountability, as well as prevent election interference”.

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Meanwhile, had reported that Facebook Inc chief executive, Mark Zuckerberg, told Congress on Monday, April 10, that the social media network should have done more to prevent itself and its members’ data being misused and offered a broad apology to lawmakers.

His conciliatory tone precedes two days of Congressional hearings where Zuckerberg is set to answer questions about Facebook user data being improperly appropriated by a political consultancy and the role the network played in the U.S. 2016 election.

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