Lord’s Dry Gin Brings Distinction to Lagos Cocktail Week 2026

Lord’s Dry Gin Brings Distinction to Lagos Cocktail Week 2026

Lord’s Dry Gin reinforced its position as a leading gin brand at Lagos Cocktail Week (LCW) 2026, bringing its distinctive taste and refined experience to the two-day festival held on October 22nd and 23rd.

The brand showcased its versatility and place in contemporary lifestyle through an experience that reflected its commitment to quality, distinction and the art of fine drinking.

Lord’s Dry Gin Brings Distinction to Lagos Cocktail Week 2026

Source: UGC

Lagos Cocktail Week brings together bartenders, mixologists, beverage brands and cocktail enthusiasts to explore the growing cocktail scene in Nigeria. Through activities such as curated tastings, bar battles and brand collaborations, the festival gives industry professionals room to experiment with flavours, showcase their skills and introduce audiences to new cocktail experiences.

At the festival, Lord’s Dry Gin presented a specially curated cocktail menu featuring the Lord’s Boba Island Escape, Lord’s Boba Coconut and Calaba, and Matcha Fizz. Each serve offered a different combination of flavours, highlighting the versatility of Lord’s Dry Gin and how it can be enjoyed across different cocktail expressions. The menu gave guests and cocktail enthusiasts an opportunity to experience the product beyond traditional gin serves, with influencers and guests sharing their impressions of the different cocktails.

Adeoluwa Akintoba, a social media influencer and guest, said, “I enjoyed how the cocktails brought out different sides of Lord’s Dry Gin. Each serve had its own character, with interesting flavour combinations that made the experience enjoyable. What stood out to me was how well the gin worked with the different ingredients without losing its identity.”

Anjie Classy, another influencer, also highlighted the variety of flavours across the menu, saying, “What I found interesting was the variety of flavours across the cocktails. From the refreshing notes to the more creamy and fruity combinations, each drink offered something different. It was a good way to experience Lord’s Dry Gin beyond the usual way of drinking gin.”

Speaking at the event, Kobi Dumzo-Ajufo, Brand Manager for Lord’s Dry Gin, said, “When you have a gin as versatile as Lord’s, there is so much you can do with it. You can experiment with different ingredients, explore new flavours and create serves that appeal to different tastes, while still retaining the character of the gin. For us, that is part of what distinction means. It is not just about the product itself, but also the experience people have with it”.

Lord’s Dry Gin Brings Distinction to Lagos Cocktail Week 2026

Source: UGC

Speaking on the partnership, Gbemileke Lawal, Marketing Manager for Lord’s Dry Gin, said Lagos Cocktail Week provides an opportunity for the brand to connect with the people and communities shaping cocktail culture while building stronger relationships with consumers.

“Our participation in Lagos Cocktail Week reflects our commitment to being part of the conversations and experiences shaping the beverage industry. We see the festival as an opportunity to connect with bartenders, mixologists and consumers, support the creativity driving cocktail culture and strengthen our relationship with a community that continues to influence how people experience and enjoy drinks. For us, it is important to create meaningful touchpoints with consumers beyond traditional brand engagement,” he said.

Through its participation in Lagos Cocktail Week 2026, Lord’s Dry Gin demonstrated how its product, presentation and overall experience express its identity as a brand of distinction, while giving cocktail enthusiasts an opportunity to experience its gin through different serves

Source: Legit.ng

Authors:
Legit.ng Branded Content avatar

Legit.ng Branded Content (marketing page) This account is used for publishing branded/sponsored content. For any enquiries please email: ads@corp.legit.ng or call: +234 810 304 48 99

Tags: