Diamond Platnumz talks about featuring Davido on a song, reveals he was on the verge of bankruptcy
- Diamond Platnumz has opened up about the story behind his Number One remix with Davido
- In a recent interview, the Tanzanian singer revealed the feature had him taking bank loans
- According to Platnumz, the remix opened him to a new market and opportunities enabling him to jump-start his record label, Wasafi
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Tanzanian superstar, Naseeb Abdul Juma professionally known as Diamond Platnumz, has revealed some interesting new details about the remix of his song, Number One, with Nigerian singer, Davido.
Speaking with Nairobi News, the singer opened up about how he almost went broke in 2013, at a time his musical career had started to blossom.
The 31-year-old who was already famous in East and Central Africa decided to try his luck in the West African area and this is where Davido came in.
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In September 2013, Platnumz released his hit track Number One which to date has 7 million views on Youtube.
“Before doing the first video version of Number One at Ogopa Djs in Nairobi, my video cost used to be about US$ 3,000 (N1.1m) per video. With Number One, I went 10 times higher and spent US$30,000 (N11.4 million) or thereabout to fly Ogopa Djs video crew to Cape Town, South Africa, and shoot my video. The outcome was amazing, and that gave me the green light to approach Davido for a remix.”
His decision to get Davido on a remix of the song saw him almost going broke as he had to take loans from Tanzania banks to shoot the music video for the song. According to him, he had to travel with his crew to Lagos.
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Well, it is clear to see that Diamond Platnumz never regrets risking it all as the remix proved to be a success opening up a new market in the West African region for the Tanzanian talent.
Number one remix which was released in January 2014 amassed over 43 million views on Youtube.
In other music news, heavy criticism is not new to billionaire daughter and entertainer, DJ Cuppy Otedola, and the latest to take a swipe at her is singer Kelly Hansome.
The music star recently took to his page on Instagram to call out the celebrity DJ and criticise her music. Hansome particularly made reference to a video of Cuppy’s Gelato performance at her Gold Dust live event.
Kumashe Yaakugh is a Legit.ng journalist with three years of working experience in the media industry. She graduated from Benue State University with a Bachelor’s Degree in Mass Communication. Kumashe is an entertainment editor reporting mostly on entertainment and human interest stories. When she isn't working, Kumashe uses her spare time to read about historical events, music and cultures around the world. Learn more about her on Twitter @kvmashe