US 2020: Trump adverts will reportedly take over YouTube’s homepage on election day

US 2020: Trump adverts will reportedly take over YouTube’s homepage on election day

- American voters will be seeing only the adverts on President Trump on the YouTube masthead as they head to elect a new president

- The US president has reportedly purchased the advert space in November 2019 for an undisclosed amount estimated to cost up to $1 million a day

- The YouTube masthead is reportedly more effective for advertising as research shows about three-quarters of US adults say they use the video website

As the United States prepares for the November 2020 presidential election, President Donald Trump is reportedly set to dominate the homepage of YouTube from the run up to the poll and on election day.

Bloomberg reports that the homepage of the US most-video website will advertise only President Trump.

Legit.ng gathers that the campaign organisation for the re-election of the US president purchased the advertising space in November 2019.

The masthead of the YouTube page is reportedly more effective for advertising as research shows about three-quarters of US adults say they use YouTube, exceeding the reach of even Facebook.

While the specific number of days Trump bought for the campaign is not made public, there are speculations that the estimated cost may range from hundreds of thousands of dollars to more than $1 million a day.

US 2020: Trump adverts will reportedly take over YouTube’s homepage on election day

President Trump's adverts will reportedly take over YouTube’s homepage on election day. Photo credit: NBC News
Source: UGC

Some political pundits reportedly believe that Trump's embrace of digital advertising gave him an edge over candidates of the Democratic party.

The president's campaign manager, Brad Parscale, reportedly admitted that about $500 million will be spent on digital ads and strategies.

In 2012, the US former president, Barack Obama’s campaign bought the YouTube masthead for Election Day.

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Earlier, Legit.ng reported that President Trump was acquitted by the Senate on impeachment charges preferred against him on Wednesday, February 5.

The Senate acquitted Trump on both articles of impeachment, that is, abuse of power and obstruction of Congress.

With the conclusion of the Senate trial, President Trump remains the US president and he is already on the move to be re-elected in November 2020.

In his earlier reaction to his impeachment by the US House of Representatives, President Trump said the action of the lawmakers was actually targeted at the Americans.

Trump also described his impeachment as an attempted coup by the Democrats.

In a tweet displaying a 'white and black' single photograph and a message, released around 4.49 am Nigerian time, Trump said: "In reality, they are not after me, they are after you. I'm just in the way."

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Source: Legit.ng

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