Infinix Mobile, a premium online-driven smartphone brand in the emerging markets around the world, has presented the HOT 8, an #EmpoweredAndBigger smartphone, the latest addition to its entertainment product line-up HOT. Coming in with a 5,000mAh battery, a 6.6-inch HD+ waterdrop display, a triple rear camera and a DIRAC Sound & Party Mode as the key features, HOT 8 will allow consumers to enjoy a world of entertainment at their fingertips.
HOT is a mid-budget series phone designed for young people who are passionate about entertainment in the interconnected world. Inheriting Infinix’s brand spirit of providing the most cutting-edge technologies at affordable prices, HOT series has been committed to breaking the boundaries of combining the most relevant features in one device, letting customers amplify their entertainment experience in the digital space.
“The Infinix HOT series aims to empower young people with boundless entertainment experience fueled by transformative mobile technology. We observe the trends of online and offline entertainment in global emerging markets where technologies apply. We found that young people desire to connect and share their life with their communities in various ways, such as social networking, gaming, streaming, and partying,” said Benjamin Jiang, managing director of Infinix Mobile. Which is one of the reasons why campus launch concerts like the one that will be happening at Unilag for the Hot 8 on September 20, will be consumer-focused.
“The launch of HOT 8 is a great example of how Infinix spares no efforts in delivering on its promise. By integrating a bigger battery, a bigger display and other key features, we not only aim to satisfy consumers’ entertainment desires but also inspire them to explore a world of creativity with one device at a smaller cost,” Jiang further added.
Let’s review the features that make the HOT 8 stand out as a great entertainment smartphone:
Non-stop entertainment experience with a 5,000mAh battery
HOT 8 comes with a 5,000mAh battery in a compact body. It enables 4 days of battery life with just 3 hours of charging through the 2A fast charge technology. Consumers will be able to enjoy non-stop entertainment throughout the day, whether it is social networking, watching videos, capturing images, or playing games. To further satisfy consumer demand for long standby time, HOT 8 also adopts artificial intelligence to optimize power consumption. By learning consumer app usage habit and executing an intelligent power saving strategy, HOT 8 creates a 10% increase in overall standby time.
Better entertainment experience with a 6.6-inch HD+ waterdrop display
The consumer will be able to indulge in video streaming, gaming, and social networking on HOT 8’s large 6.6-inch HD+ waterdrop display. With an expansive field of view, HOT 8 can leave you breathless, transcending you into the virtual world. Fully immerse yourself in the amusement waiting for you!
Clearer images with a triple rear camera
The HOT 8 features a 13MP rear triple camera, consisting of a 13MP lens, a 2MP lens and an AI lens that combine to capture more detailed clearer pictures. It is also equipped with a Quad flash and an F1.8 aperture to further enhance the camera performance. The triple rear camera will empower consumers with better image capturing and broadcasting experience, allowing them to explore more entertainment.
Fun party with the DIRAC Sound & Party Mode
The fun DIRAC audio technology has been well received by consumers in the previous HOT generation smartphones. It has now been combined with an innovative software technology called Party Mode in HOT 8. The creative DIRAC Sound & Party Mode allows multiple devices to be synchronized together to be a single sound output source. A group of friends with two or three HOT 8 smartphone devices can make their phones become a Bluetooth speaker, allowing them to maximize their party experience.
Enhanced privacy with face unlock and fingerprint technology
Infinix has always been designed to provide users with more complete security services. This concept has also been implemented in the HOT 8, and it is achieved both via fingerprint and facial recognition schema, which is more powerful in protecting user’s information and can unlock within 0.5s.
More trendy colour options
The HOT 8 released four colour schemes, in addition to the classic colours: Midnight Black, Champagne Gold, Aqua blue, also released the first gradient of the HOT series – Cosmic purple, the entire phone back from the bottom. The dark purple to the top of the light purple gradient, soft colour transition, making the fuselage more colourful and an outstanding visual impact. Highlight the consumer's refined pursuit of fashion.
More organized device with the Google Files app
The HOT 8 is pre-installed with the Google Files app to keep the device more organized and cleaner. It enables consumers to free up space regularly, search files quickly, and transfer files without consuming mobile data.
Notes to editors
Launched in 2013 and targeting the young generations, Infinix Mobile is a premium online-driven smartphone brand. With “THE FUTURE IS NOW” as the brand essence, Infinix aims to allow consumers to stand out in the crowd and to show the world who they are. Infinix is committed to providing the most cutting-edge technologies, bold and stylish designs, keeping consumers on-trend and up-to-date. Infinix’s portfolio spans five product lines – ZERO, NOTE, HOT, HOT S, and SMART; empowering users to own innovative technologies and experience an intelligent lifestyle! Infinix has a presence in more than 30 countries around the world, covering Africa, Latin America, the Middle East, Southeast Asia and South Asia. For more information, please visit: http://www.infinixmobility.com/